Content Recommendation
Examples
Netflix, Amazon, YouTube, Spotify, Instagram, Facebook, TikTok
Everyday Use
Many apps provide personalized recommendations based on viewer's past behavior, preferences and other data.
Resources
See this video from NBC about Facebook's content recommendation systems.
See this video from NBC about Netflix's recommender systems.
See this video about Spotify's recommender system.
Personalized Advertising
Example
Most websites & companies
Everyday Use
The ads that you see while surfing the web, listening to music or watching a movie are specific to your behaviors and other data points.
Resource
See this video on programmatic advertising for more information.
AI Personal Assistants
Example
Siri & Alexa
Everyday Use
You can ask AI Personal assistants to access productivity apps to schedule.a calendar event, send an email, brows the internet, turn your light on or off, etc.
Resource
See this apple intelligence video for more information.
Ride Share Apps
Example
Uber & Lyft
Everyday Use
When requesting a ride, the app uses AI to estimate arrival and departure times, and rise fares.
Resource
See this video from Uber that explains how they apply AI.
Email Filtering
Examples
Gmail, Apple Mail, Yahoo, & Outlook
Everyday Use
Filtering spam and other unwanted emails from.a users inbox, and making recommendations for email grouping.
Resource
See this video from NBC on how email filtering can use AI.
Autonomous Vehicles
Examples
Tesla, Waymo, & Cruze
Everyday Use
Cars that use AI technology to steer, navigate, stop, go and accelerate without intervention from riders.
Resource
See this video which highlights safety issues with self driving taxi cars in San Fransisco.
Search Engines
Example
Chrome & Bing
Everyday Use
Search engines can use AI to interpret keywords and rank webpages, videos, and other content you see in search results.
Resource
See this video from Google about their search engine.
Fraud detection
Example
Credit card companies, Banks & Banking Apps
Everyday Use
Credit card companies are learning your spending habits and alert you when it detects suspicious behavior.
Resource
See this video from NBC on how algorithms are used In fraud detection.