Content Recommendation

Examples

Netflix, Amazon, YouTube, Spotify, Instagram, Facebook, TikTok

Everyday Use

Many apps provide personalized recommendations based on viewer's past behavior, preferences and other data.

Resources

See this video from NBC about Facebook's content recommendation systems.

See this video from NBC about Netflix's recommender systems.

See this video about Spotify's recommender system.

Personalized Advertising

Example

Most websites & companies

Everyday Use

The ads that you see while surfing the web, listening to music or watching a movie are specific to your behaviors and other data points. 

Resource

See this video on programmatic advertising for more information. 

AI Personal Assistants

Example

Siri & Alexa

Everyday Use

You can ask AI Personal assistants to access productivity apps to schedule.a calendar event, send an email, brows the internet, turn your light on or off, etc.

Resource

See this apple intelligence video for more information.

Ride Share Apps

Example

Uber & Lyft 

Everyday Use

When requesting a ride, the app uses AI to estimate arrival and departure times, and rise fares.

Resource

See this video from Uber that explains how they apply AI.

Email Filtering

Examples

Gmail, Apple Mail, Yahoo, & Outlook

Everyday Use

Filtering spam and other unwanted emails from.a users inbox, and making recommendations for email grouping.

Resource

See this video from NBC on how email filtering can use AI.

Autonomous Vehicles

Examples

Tesla, Waymo, & Cruze

Everyday Use

Cars that use AI technology to steer, navigate, stop, go and accelerate without intervention from riders.

Resource

See this video which highlights safety issues with self driving taxi cars in San Fransisco.

Search Engines

Example

Chrome & Bing

Everyday Use

Search engines can use AI to interpret keywords and rank webpages, videos, and other content you see in search results.

Resource

See this video from Google about their search engine.

Fraud detection

Example

Credit card companies, Banks & Banking Apps

Everyday Use

Credit card companies are learning your spending habits and alert you when it detects suspicious behavior.

Resource

See this video from NBC on how algorithms are used In fraud detection.

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